TYPEFACE AND LAYOUT
The choosing of a single and widely used font for both online and printed media reinforces Andrea’s versatility of her work. But also it is one of the safest web fonts, and it is available on all major operating systems, which combined with a lower case type, it captures an irreverent tone and sensibility that underpins her non-normative work. The layout necessitated a flexible system to accommodate various media that, at the same time, embodied her eclectic character and the classic nature of her inspiration. The website presents Andrea with a new look that is both classic and contemporary.