The Super Supper Club, under the Meliá Collection label, will be a series of monthly private gatherings in European cities such as Paris and London. These events can range from a party to a dinner, a brunch, an opening, an after-work event, a concert, and more. The distinctive feature of each event is its focus on a prominent host, who can be an influencer, artist, or designer, depending on the destination.

The Super Supper Club’s graphic identity proposal embraces fluidity and adaptability, reflecting the ever-changing nature of each event and architectural encounter. Rooted in movement, dynamism, and spatial discovery, the identity maintains a core typographic logo while allowing other design elements—such as color, illustration styles, and compositions—to shift based on the location, atmosphere, and host. This chameleon-like approach boosts the balance between artistic vibrancy, playfulness, and the sophistication of a contemporary luxury setting.